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Privacy Policy
Pepple Ltd  |  Last updated: 11 March 2026
1. Who We Are
Pepple Ltd ("we", "us", "our") is a UK-based business specialising in custom wallcoverings and wide-format printed products. We operate an e-commerce website through which customers can order bespoke printed wallcoverings, wall murals, and related products.
Our contact details for privacy enquiries:

  • Email: info@pepple.art

  • Website: pepple.art

2. What Personal Data We Collect
When you use our website or place an order, we may collect the following categories of personal data:

2.1 Contact and Account Information

  • Full name

  • Email address

  • Delivery and billing address

  • Telephone number

2.2 Order and Payment Information

  • Order history and product specifications (e.g. dimensions, design files, print preferences)

  • Payment information — note that card details are processed directly by our payment provider and are not stored by us

2.3 Website Usage Data (Cookies and Analytics)

  • IP address and browser type

  • Pages visited, time spent on site, and referring URLs

  • Cookie identifiers (see Section 7 for full cookie information)

2.4 User-Generated Content

  • Design files, images, or artwork you upload to customise your order

  • Any messages or communications you send us via contact forms or email

3. How We Use Your Personal Data
 

We use your personal data for the following purposes and on the following legal bases under UK GDPR:

 

Processing and fulfilling your orders — Legal basis: Performance of a contract

Communicating with you about your order — Legal basis: Performance of a contract

Improving our website and services — Legal basis: Legitimate interests

Complying with legal and financial obligations — Legal basis: Legal obligation

Sending you marketing communications (if you have opted in) — Legal basis: Consent

4. Who We Share Your Data With

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We do not sell, rent, or share your personal data with third parties for their own marketing purposes.

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We may share your data with the following categories of trusted service providers who act on our behalf and are bound by data processing agreements:

  • Payment processors (e.g. Stripe, PayPal) — to securely process your payments

  • Delivery and courier companies — to fulfil and ship your order

  • Website hosting and IT infrastructure providers — to operate our website

  • Analytics providers — to help us understand how our website is used (data is anonymised or pseudonymised where possible)

We may also disclose your data if required to do so by law or in response to valid requests by public authorities.

5. How Long We Keep Your Data

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We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. As a general guide:

  • Order and transaction records: 7 years (to comply with HMRC financial record-keeping obligations)

  • Customer account data: For the duration of your account, plus a reasonable period thereafter

  • Analytics data: Typically anonymised or deleted after 26 months

  • Design files and uploaded artwork: Retained while needed to support your order, then securely deleted unless you request otherwise

  • We will review and update our retention periods periodically. You may request deletion of your data at any time (see Section 6).

6. Your Rights Under UK GDPR

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As a data subject, you have the following rights regarding your personal data:

  • Right of access — to obtain a copy of the personal data we hold about you

  • Right to rectification — to have inaccurate data corrected

  • Right to erasure — to request deletion of your data, subject to legal obligations

  • Right to restrict processing — to ask us to limit how we use your data

  • Right to data portability — to receive your data in a structured, machine-readable format

  • Right to object — to object to processing based on legitimate interests

  • Right to withdraw consent — where processing is based on consent, you may withdraw it at any time

  • To exercise any of these rights, please contact us at info@pepple.art. We will respond within one calendar month. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.

7. Cookies and Tracking Technologies

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Our website uses cookies and similar technologies to improve your browsing experience and help us understand how the site is used. Cookies are small text files placed on your device.

  • Essential cookies: Required for the website to function (e.g. shopping basket, login session). Cannot be disabled.

  • Analytics cookies: Help us understand how visitors use our site (e.g. Google Analytics). Set only with your consent.

  • Preference cookies: Remember your settings and preferences to improve your experience.

  • You can manage or disable cookies at any time through your browser settings or via our cookie consent banner. Please note that disabling certain cookies may affect the functionality of our website.

8. How We Protect Your Data

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We take data security seriously. We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. These include:

  • Secure HTTPS encryption across our website

  • Access controls limiting who can view personal data within our organisation

  • Use of PCI-DSS compliant payment processors — we do not store full card details

  • While we take every reasonable precaution, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. International Data Transfers

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Where we use service providers (such as cloud hosting or analytics tools) that are based outside the UK or European Economic Area, we ensure that appropriate safeguards are in place to protect your data, such as standard contractual clauses approved by the ICO or UK adequacy decisions.

 

10. Children's Privacy

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Our website and services are not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will promptly delete it.

 

11. Changes to This Privacy Policy

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We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make significant changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

 

12. Contact Us

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If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

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Pepple Ltd

Email: info@pepple.art

 

You also have the right to complain to the Information Commissioner's Office (ICO) if you are unhappy with how we have handled your data:

  • Website: ico.org.uk

  • Helpline: 0303 123 1113

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